Click here to read the latest issue of Pro Shop magazine FALL BUYING issue.
The past 9 months has turned everyone’s world upside down and created a pivotal time for the golf industry. Everything about this new not-so-normal time has forced golf business operations to take a moment to soak in the reality of the changes and respond to the pressures that will determine how businesses will operate for the years to come. While we hope for things to go back to normal, people and businesses are being forced to adapt, possibly shift direction and grasp that there is going to be continued changes for the foreseeable future.
This Fall Pro Shop Magazine celebrated its 25thanniversary issue with the Fall Buying show issue and the launch of a new national virtual golf buying show called The Golf Industry Market Place. Powered by their web site the Golf Industry Network.ca, Pro Shop Magazine continues to grow, develop and adapt to the new business environment. Randy McDonald Publisher of Pro Shop magazine said “although digital is the new media norm these days we will continue to offer both print and digital issues as well as a new virtual golf buying show for the industry. Due to demand from our qualified subscribers and the enhanced benefits to our advertisers producing a print issue continues to have a greater demand vs digital. People like to receive the oversized gloss tabloid format as it provides a longer shelf-life for advertisers and is read by a number of qualified buyers or people who can influence buying decisions at golf facilities.”
The pandemic is forcing everyone to be different, shift or pivot and find new solutions on how to sell and communicate to golf buyers and influencers across Canada. Pro Shop Magazine will continue to be the #1 golf industry magazine and media for Canada with informative and award-winning editorial.
