GRIGG, one of the premier nutrition and specialty product brands for turf, has just unveiled a new look. The rebranding includes a new website – www.grigg.co – which puts GRIGG university research, technical papers, nutrition programs and the new catalog at customers’ fingertips within a few clicks. It also includes a revamped social media presence on Facebook and on Twitter using the handle @GRIGGco.
“GRIGG has long been regarded as one of the premier nutrition and specialty product lines in the turf industry,” said National Sales Director, John Guglielmi. “We felt that the timing was right to update the brand and reinforce our commitment to turf science and innovation, and to provide our customers with more access to the breadth of GRIGG information and resources available.”
The rebrand effort marks the company’s continued commitment to the GRIGG product line and its focus on the brands’ science-based products and turf research. Plant health and agronomic principles have been the cornerstone of GRIGG product development, as well as product validation through extensive University testing. This research has been used to establish best practice nutritional programs and to educate and advance turf management practices across the industry.
GRIGG was establish in 1992 by brothers Mark and Gary Grigg, who combined their entrepreneurial experience, agronomy background and turf development/management experience to develop a cutting edge turf nutrition product line. In 2014, BRANDT purchased GRIGG to expand its product offerings and footprint in the turf market.
